How Our Company Was Founded & Meet Our Staff! | By Robin CreationsHow Our Company Was Founded & Meet Our Staff! | By Robin Creations

How Our Company Was Founded & Meet Our Staff!

Pure Perfection

Handmade • Vegan • Eco-Conscious Skincare

Welcome to By Robin Creations, where clean, pure, and premium ingredients meet intentional craftsmanship.

Our journey began on a simple camping trip when a hand-gifted, unlabeled lip balm inspired our founder, Robin, to finally lean into her lifelong dream of becoming an artisan maker. What started with perfecting foundational vegan deodorants and lip balms has evolved into a full line of premium, natural skin and body care trusted by customers both locally at makers' markets and nationwide.

Today, we are a small but mighty team of three humans (and three very supportive shop pets!) operating out of our independent online storefront.

Why Shop With Us?

Our Mission: To provide delightful, practical products that enhance your daily quality of life and make exceptional gifts for the people you love.

  • 24-Hour Shipping: We pack and ship all orders within one business day.
  • Generous Perks: Every order arrives with a handwritten note and at least one complimentary full-size or trial product.
  • Genuine Connection: We treat our customers like family. We love hearing your feedback and keeping you in the loop on our latest herbal innovations.

Dive in, explore the collection, and find your next clean beauty favorite!

Sincerely, 

Robin Goddard & The By Robin Creations Team

Meet the Staff!

Meet Robin

Founder & Artisan Maker

Hi, I’m Robin, the face, heart, and hands behind By Robin Creations!

My journey to becoming a maker took a scenic route. Raised in the California Bay Area alongside my older brother, Gary, I spent years searching for a career that truly fulfilled me. I eventually found my stride in real estate, working alongside my mom to help families buy and sell homes in Los Gatos and the Santa Cruz Mountains. I absolutely loved the deep connections I built with my clients, but deep down, a lifelong creative urge was calling. I ultimately chose to step away from real estate to pour my heart into a new passion: crafting clean, high-quality, handmade skincare.

Not long after launching the business, my mom and I made the leap to beautiful Santa Fe, New Mexico, to be closer to my brother and his family. It has been the perfect place for both my business and my family to bloom.

When I’m not in the studio formulation-testing or pouring new batches, you can usually find me out exploring the stunning Santa Fe landscape with my two dogs, Payton and Tucker, or relaxing with my cat, Aspen. Family means everything to me, so a huge part of my week is spent with my mom—whether I’m helping her around the house, catching up on the latest news, or strolling through local farmers' markets and community events together.

I am also the proud mom of two wonderful grown sons, Jackson and Mitchell. Every product I make is infused with the same care, dedication, and love I have for my family, and I’m so incredibly grateful to share a piece of that with you.

Annamarie Garcia (Product Assistant at BRC)

Le Eden (Production Assistant at BRC)

BIOS & PHOTOS COMING SOON!

Meet Payton (Boxer/Catahoula Cur/Bloodhound Mix)

Chief Napping Officer & Reluctant Supporter

Meet Payton, the grounded anchor of our shop’s fur-baby team. While some pets are full of dramatic quirks and high-maintenance demands, Payton prides herself on being beautifully low-key. In fact, her mom affectionately calls her the most delightfully uncomplicated dog on the planet. She doesn't need the spotlight; she just needs a good couch.

When she isn't executing her rigorous duties as our Professional Napper, she saves her energy for her absolute favorite things:

  • Tug-o-War Champion: She and her puppy brother (and best friend), Tucker, are constant playmates, always romping and wrestling around the yard.
  • Rain-or-Shine Trekker: Payton lives for her evening walks. Heat, snow, or Santa Fe wind—she never misses a chance to log some miles with Mom.

Payton’s Employee Review of By Robin Creations:

1 out of 5 Stars. "To be completely honest, I think the skincare business is highly overrated. I am not a fan of herbal smells, and I strongly disapprove of Mom packing up the truck to sell things at markets and festivals. If it were up to me, the lavender oils would stay capped, Mom would stay home, and the couch would be the designated staff meeting area all day long."

Meet Tucker (Boxer/Mastiff/Cattle Dog Mix)

Meet Tucker, the youngest human resource challenge at By Robin Creations. If Payton represents peace and tranquility, Tucker is the self-appointed storm of pure joy. At just six months old, he has completely embraced his official title as the Head of Chaos, bringing an undeniable spark (and a lot of moving furniture) to the team.

Tucker has some very specific, highly exhausting hobbies that keep him busy all day:

  • The Great Relocator: Tucker believes our home layout is just a suggestion. He specializes in redecorating by dragging heavy blankets, rugs, and even chairs to entirely new locations around the house.
  • Chief Groundskeeper: On our daily evening walks, Tucker doesn’t just walk—he leads. He proudly spearheads the pack, meticulously collecting premium pinecones, sticks, and the crunchiest leaves Santa Fe has to offer.
  • Full-Time Agitator: His number-one obsession in life is finding creative new ways to harass his best friend and favorite playmate, Payton.

Tucker’s View on the Business:

Tucker is completely oblivious to the fact that we actually make and sell skincare products. However, he is convinced the entire venture exists solely to bring people to the house. He greets every single studio visitor with pure, unadulterated glee. If you come by, prepare for an enthusiastic welcome from our favorite 48-pound puppy!

Meet Aspen

Quality Assurance & Studio Supervisor

While Payton naps and Tucker creates chaos, Aspen ensures that operations in the main office run smoothly. As the sole feline on the payroll, he takes his supervisory duties very seriously.

Core Responsibilities:

  • Pest Control: Specializes in clearing the backyard of intrusive bugs and tracking the flight paths of invisible birds.
  • Toy Stress-Testing: Conducts rigorous, high-intensity testing on his carrot kicker toy daily.
  • Remote Supervision: Manages Robin’s daily workflow from his state-of-the-art, three-story catio (expertly engineered by his Uncle Mitch).

A Cat for All Seasons: Aspen doesn't let the Santa Fe weather get in the way of a good shift. He happily ventures out into the winter snow, provided Mom dresses him in one of his signature sweaters. He strictly prefers the cozy office vibes to the scary things outdoors, making him the ultimate, sweet-natured studio companion.